Google Profile – Social Capital

I was trying to find my Google social profile tonight. Side note: It’s a shame how Google killed Ringside Networks. It would have been nice to have this all open source. Yes, that was a little evil. Anyway, I couldn’t find my Google profile anywhere. Were it not for a Brogan post that provided “a link to your profile here” I may have just given up.

Google profile

In Brogan’s post he makes an interesting point that I had already suspected. In fact, this is why I was looking for my social profile. You see, when one uses any Google property, let’s say to write a review for a business, your social profile is linked to from your review, comment, whatever… This has the benefit of carrying some social capital a person, or company, can benefit from. As Brogan points out, you should tidy up your profile.